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Capabilities and Services

Technology

In each of our areas, the technological layer is always very present. We have developed proprietary tools that allow us to understand the behaviors of our clients and their competitors.

Technology enables us to unlock the full potential of full digital commerce

Discover radia

Our auditing tool combines . AI technology with data interpretation by specialized professionals to help our clients achieve their business objectives

Radia

Discover Mercator

Discover Mercator, a reporting tool developed by Elogia to generate interactive, customizable, and visual dashboards with real-time DATA.

Mercator

Areas of Knowledge

What makes us unique is our expertise in offering a comprehensive end-to-end solution, covering all stages of Full Digital Commerce.

Digital Strategy

Our Digital Commerce Strategists are responsible for designing complete solutions that meet your business’s digital needs. As leaders of Full Digital Commerce projects, they ensure that everything runs smoothly from start to execution. They design strategies and action plans focused on specific objectives, collaborating with other teams to create synergies that drive growth. Their specialization in different business models and their sensitivity to global objectives allow for strategic decisions aligned with our clients’ goals.

In addition, we use our Mercator tool to track results in real-time, integrating data from various sources for a complete and personalized visualization.

Our years of experience and successful cases with clients such as Hero, Aldi, Sulion, Salsa, Teka, Planeta Formación, Goiko, Cofidis, Fira Barcelona, Mediolanum, and Boehringer validate us as experts in optimizing and personalizing Digital Strategy campaigns.

Our Services

Definition of Full Digital Commerce strategies.
Creation of detailed action plans and prioritized roadmaps.
Initial strategic analyses: client, competition, business, etc.
Definition of buyer personas.
Project tracking and backlog management with specialists.
Coordination of kick-off, business, and follow-up sessions.
Results analysis for decision-making.

Paid media

Paid Media is one of the most established areas in Full Digital Commerce, generating tangible results. Our strength lies in our ability to design personalized strategies, thoroughly understanding the target audience and the appropriate channels. Being partners with Meta, Google, and TikTok allows us to test innovative solutions that drive our clients’ business results.

Our years of experience and successful cases with clients such as Salsa Jeans, Goiko, GAP, Sophie and Lucie, Cofidis, Aldi, Banco Mediolanum, and Panasonic validate us as experts in optimizing and personalizing Paid Media campaigns.

Our Services

Search Ads
(Google, Bing…)
Display
Programmatic Ads
Native Ads
Social Ads
(Meta, Pinterest, Tiktok, Youtube, X)
DOOH
Online Video
Connected TV

SEO

Appearing in the top search results is key for any business. In Elogia, we optimize visibility on search engines to generate business in our clients’ sectors. Our personalized approach, based on data and business objectives, allows us to work on SEO at all phases of the conversion funnel.

Clients such as Salsa Jeans, Goiko, TOUS, SophieLucie, La Sirena, GoldenPark, Aldi, Hero, Teka, Polti, Flutox, Ultralevura, Humana, Saba, and Mediolanum have already trusted us and continue to do so.

Our Services

Keyword research
Radia Web Audit
Competitor Benchmarking
Technical and Content Implementations in CMS
Website Structure and Landing Page Strategy
Content Creation and Audit
ASO Audit and Optimization
Google My Business Optimization
Link Building and Performance Audit
Website Migration Strategy and Redirects

Creative Design UX

In a saturated digital environment, user experience is fundamental. At Elogia, we design standout creatives and analyze their performance for continuous improvement. Additionally, we have the technical capabilities to design and maintain up-to-date online environments.

Companies such as Taco Bell, Cine Yelmo, Goiko, Hero, Banco Mediolanum, The Fitzgerald, Aldi, Panasonic, Ultralevura, Aplázame, Apoteca, Unilever, and Bayer Seminis have trusted and continue to trust our methodology to elevate user experience to the next level.

Our Services

UX and UI Design
Prototyping and Web Layout
Content Design
Creative Concept
CRO (Conversion Rate Optimization Methodology)
VCO (Visual Content Optimization Methodology)

Content Social Media

Social media is essential for strengthening your brand’s presence.** At Elogia, we combine creativity and technology to build strong relationships with your audience. Our methodology is based on measurement and analysis to continuously optimize results.

Leading companies in their sectors, such as Muerde la Pasta, Taco Bell, Banco Mediolanum, Mercadona, Yelmo Cine, and Boehringer Ingelheim, among others, already trust us.

Our Services

Social Media Audit with Our Proprietary Technology Radia© SM
Definition and Execution of Strategic Plans
Creation and Publication of Content
Community Engagement and Social Listening
Content Amplification: Social Media Advertising and Influencer Marketing

Marketing automation

Marketing automation tools and AI are key to personalizing and optimizing communications. At Elogia, we work with algorithms that improve segmentation and buyer affinity, increasing loyalty and repeat purchases.

Leading companies in their sectors, such as Hero, Yelmo Cines, GAP, Diageo, The Fitz, IML, and Unilever, among others, already trust us.

Our Services

Email Marketing
Website Optimization
Lead Nurturing
Lifetime Value
Customer Loyalty

Data DevOps Business Intelligence

We work with data and technology. Starting from measurement, we implement all operations related to the exploitation of this data. Additionally, the technical profile of our team allows us to carry out other tasks such as automations or managing product feeds.

Leading companies in their sectors, such as Cofidis, Hero, Teka, Fira Barcelona, Boehringer Ingelheim, and Goiko, among others, already trust us.

Our Services

Implementation and Optimization of Digital Measurement
Digital Analytics and Configuration of Advanced Tools such as Google Analytics 4 (GA4)
Automation and Data Integration in CRM Systems
Creation of Advanced Reports and Customized Dashboards

Marketplaces

Marketplaces are the main search point for online buyers, so it’s essential to have a strong presence on them. At Elogia Marketplaces, we offer consulting and comprehensive management to maximize the visibility and performance of your brand on key platforms.

Leading companies in their sectors, such as Acesur, Avon, Diageo, Gallina Blanca, Estrella Damm, Laboratorios Ferrer, Germinal, Hannun, Indukern, Injusa, JVC Kenwood, Osborne, Grupo Rayen, Roche, Tatay, Ufesa, Versa Home, and Amix Nutrition, among others, already trust us.

Our Services

Account Opening in Marketplaces
Catalog
Logistics and Feedback Management
Data Internalization and Analysis
Growth Strategy and Amazon Ads
Personalized Consulting for Optimization and Positioning

Research

Knowing the consumer is essential for any marketing strategy. At Elogia, our Research team uses advanced techniques to deeply understand the buyer, their needs, and their behavior. This information allows us to create unique and winning value propositions.

Leading companies in their sectors, such as Volotea, Campofrío, Pelayo, Carglass, Grupo Planeta, Idilia, GrandVisión, Gallina Blanca, IAB Spain, Polti, Sagrada Familia, Teka, Mediolanum, Grupo Agora, and Ferrero, among others, already trust us.

Our Services

Qualitative and Quantitative Research
Social Listening and Database Analysis
Market Segmentation Studies
Brand Positioning and Brand Health
Customer Satisfaction
Purchase Journey
Concept/Packaging Testing
Market Trends
Pricing Strategies

Logistics

At Elogia, logistics is an integral part of our Full Digital Commerce proposal. Our goal is to ensure efficiency and quality in the management and delivery of products, contributing to the growth and satisfaction of our clients.

Leading companies in their sectors, such as Diageo (The Bar) and Laboratorios Ximart, already trust us.

Our Services

Inventory Management
Orders
Returns
Reverse Logistics
Supply Chain Optimization
Technological Integration for Efficient Management of Catalogs and Operations
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